OVERVIEW

Silhouette is a wine company based out of California that provides affordable wine selections to those who may not be very familiar with their options. Through sourcing produce from within the state, Silhouette is able to keep pricing more affordable to encourage customers to explore new flavors.

Graphis New Talent 2022 Silver Award/Packaging, International

EXECUTION

The packaging helps communicate to the consumer the intended glass for consumption. It’s colorful and whimsical nature appeals to a younger audience, giving them opportunity to expand their knowledge on wine etiquette.